As an optometry practice, expanding your reach and making vision care more accessible is always a priority. Yet many patients still delay eye exams and preventive care due to cost concerns, insurance confusion, or limited access.
That’s where CommunityCONNECT changes the conversation.
VisionHQ’s CommunityCONNECT allows practices to offer their in-house vision membership plans to entire community groups and organizations making it easier to reach more patients while keeping marketing efficient, affordable, and impactful.
Why Community-Based Outreach Works
Local organizations already have something every practice wants: trust.
Schools, employers, athletic groups, and community organizations bring together people who live and work nearby, many of whom are actively looking for affordable vision care options.
Community-based outreach helps optometry practices:
- Increase visibility with local audiences
- Build credibility through trusted organizations
- Reach patients beyond traditional advertising
- Offer affordable alternatives to vision insurance
The challenge has always been managing those relationships in a way that’s simple and scalable.
How CommunityCONNECT Helps Practices Stand Out
Most practices grow one patient at a time. With CommunityCONNECT, you can grow by connecting with entire groups at once.
Instead of chasing individual leads, CommunityCONNECT allows you to tap into pre-existing communities saving time, effort, and marketing dollars while expanding your patient base faster.
Best of all, CommunityCONNECT is included at no extra cost for all VisionHQ partner offices.
How CommunityCONNECT Works
CommunityCONNECT was built to be easy to use and easy to manage.
1. Identify Local Groups
Start with organizations already established in your community, such as:
- Retirement communities
- Religious organizations
- Gig workers, freelancers, and local artists
- Co-working spaces
- Universities and community colleges
- Apartment and condominium complexes
- Sports teams and youth athletic organizations
These groups are ideal candidates for group vision membership plans.
2. Make the Connection
Reach out to these groups and offer special group discounts on your vision membership plan for patients.
If you’re already sponsoring events, hosting health fairs, or supporting local teams, this is a natural extension of those relationships.
3. Set Up and Invite
Create a group directly in your VisionHQ dashboard and share a unique signup link with the group administrator or members.
4. Members Sign Up
That link gives members everything they need to enroll — with the group discount applied automatically.
Bringing Better Vision Care to Your Community
Vision health plays a critical role in overall well-being, yet many patients put off care due to cost.
Membership plans for optometry practices provide an accessible, insurance-free solution for routine exams and ongoing care.
CommunityCONNECT helps practices educate their communities, remove barriers to care, and enroll more patients in affordable vision membership plans all while growing the practice.
A Smarter Way to Grow Locally
CommunityCONNECT is a simple yet powerful way to expand your reach and strengthen your community presence.
It’s included in every VisionHQ partner plan and designed to help practices grow sustainably.
Ready to connect with your community? Start using CommunityCONNECT today.
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